Why You Need Outsourcing 2.0

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Let’s say you had two candidates applying or a position at your company. Both had stellar credentials and track records. Both candidates were also roughly equal when it comes to skill level… but one candidate is willing to work for half the pay. Who would you hire?

This is not a trick question; it’s a reality. Controlling costs boosts profitability and keeps prices competitive. That’s why outsourcing tasks via the virtual (global) labor market has become a necessity for many businesses.

Fortune 500 companies have been taking advantage of outsourcing for decades. Local marketers, on the other hand, have been lagging behind, mostly because they’re too busy to manage a team of outsourcers. Recently, however, many small businesses are taking advantage of outsourcing like never before… but it’s not what you think.

One of the biggest misconceptions about outsourcing is that all the labor is tasked to workers in developing countries. That’s no longer true, thanks to technology. You’d be surprised how much “outsourcing” is carried out in the US.

Freelance and contract labor is at all time highs in many industries right now. Workforces, especially in the tech and marketing industries, are increasingly decentralized.

So, how are mom and pop businesses tapping into the massive reserves of cheap, professional labor that were once only accessible to the mega-corps? They’re getting help websites like oDesk and Fiverr, which provide marketplaces for these cheap services.

You’ve may have heard of these websites before, but it may be time for you to give them a second look… not only as a business owner that needs cheap labor, but as a entrepreneur. That’s because, in many cases, it’s not the businesses themselves that hire these freelance contractors, but marketers seeking to add to their list of services.

As an “outsourcing manager,” entrepreneurs can offer inexpensive SEO, article writing, or even cold calling to their service offerings. There are thousands of highly specialized gigs available for massive discounts on sites like Fiverr, Tenrr, or Elance, just to name a few.

To learn more about how make easy cash by broking these services in addition to your core business, check out FreedomFivePlan.

2 Comments

1. 

   Spencer

   July 28, 2012 at 9:40 pm

   Ryan I like the brokering Idea, but what do you think the lifecycle of Fivver is. Do you think it sticks for 3-5 years?

   Reply
2. 

   John Glover

   July 5, 2012 at 1:44 pm

   great resource you’ve listed in Fiverr.
   I’ve used them before and will be using them more since I purchased your course.

   Reply