Driving Traffic

Twitter Takes Link Shortening Into It’s Own Hands

Posted on 15. Jun, 2010 by Ryan Deiss.

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Shortened URL’s totally drive me nuts. Some people open each of them like a Christmas gift, not having a clue what’s in them but dying to find out. For me, it’s more like lifting a box in the back of my garage and hoping there isn’t something living underneath it. Ambiguous shortened links are all [...]

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Can otherinbox.com clean up my inbox?

Posted on 12. Jun, 2010 by Ryan Deiss.

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Even though I have a bazillion filters and labels set up in Gmail, my inbox is a MESS. And it’s not the spam that’s overloading me; it’s the bacn (bacon). It’s the emails from services that I may need, but not stuff I want mixed in with emails from my wife and co- workers. I [...]

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Customers Don’t Trust Advertising, But Your Social Media Friends DO?

Posted on 10. Jun, 2010 by Ryan Deiss.

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I’m not going to surprise many people with this fact, but it needs to be talked about.

FACT: About 100% of consumers don’t trust advertising, according to a report sponsored by marketing solutions provider Alterian.

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Introducing: The Facebook Quality Score

Posted on 09. Jun, 2010 by Ryan Deiss.

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Facebook Ads has become the golden child of online ads, and it’s become one of my favorite pastimes to talk smack about Google Adwords and their faded glory. Despite Google’s currently unexciting ad platform, they paved the way for Facebook Ads, giving Facebook some big shoulders to stand on. i.e. Facebook has just instated their [...]