Amazon Just Grabbed A Bigger Slice
Posted on by joshloposer.
Amazon is the big winner coming out of the Black Friday/Cyber Monday mayhem. Since launching the first Kindle in 2007, it’s been pretty clear that Amazon is looking to duplicate Apple’s insanely successful business model. That is, create addictive, must-have devices and use those to sell (mostly digital) products. While they’re not beating Apple at [...]
Continue Reading
Facebook’s Shared Stories Break Into The Ticker
Posted on by Ryan Deiss.
Facebook advertisers are about to get some new real estate to play with. “Sponsored Stories” – the ads that allow advertisers to glom onto the posts, “likes,” and check-ins of your Facebook friends – were launched last August. Starting on Monday, these context ads will break out of the greyish “Sponsored Story” box and into [...]
Continue Reading
How eBay’s Barcode App Mirrors the Brand’s Decline
Posted on by Ryan Deiss.
Last week, eBay announced that its barcode-scanning Red Laser app will throw last-minute holiday shoppers a bone by helping shoppers find high-demand items at nearby brick and mortar stores (only a few mega-retailers to start with). In theory, helping users find items in-stock items provides some value. But in my opinion, this is eBay rearranging [...]
Continue Reading
Why You Should Set Up a Google+ Brand Page Now
Posted on by Ryan Deiss.
If you haven’t set up a brand page on Google+ yet – now’s the time. And I don’t say this because having a Google+ profile will send tons of traffic to your site, YET. I say this because it’s quick, it’s easy, and if you don’t do it… …someone else may get there first and [...]
Continue Reading
Google Caffeine Update: Content Freshness is the Key to Traffic
Posted on by Ryan Deiss.
A change is in the works at Google that’s going to leave a bunch of marketers wondering, “What the heck just happened to my SEO strategy?” Last week Google announced a change in its search algorithm that will treat your search results like produce at the grocery store, ranking them according to “freshness.” According to [...]
Continue Reading
Free Training Event
