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The Continuity Snowball Effect (Running the Numbers)

Wed, Aug 27, 2008

122 Comments

Most people think you need to make a dozens (if not hundreds) of sales everyday to make a solid income online. Well as you’ll see in this video, that just isn’t the case…

Once the “Continuity Snowball Effect” starts to take place, it’s very simple to make a 6-figure income off of just 3 or 4 low-ticket sales a day. Watch this video and I’ll prove it to you:

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A Daaaaangerous Business Model

Fri, Aug 15, 2008

20 Comments

This business model is definitely NOT for the faint of heart…

As you’ll see in the video below, this “Loss Leader” strategy involves a lot of risk and it definitely shouldn’t be attempted by newer marketers or anyone selling crap. (In fact, that goes TRIPLE for folks in that last group.)

That said, it’s a great marketing lesson and a great example of a guy who’s proud of his content and willing to put his money where his mouth is. Watch this video and you’ll see what I mean:

CLICK HERE to see an example of this “dangerous” business model in action…

UPDATE (August 15, 2008 - 3:05pm Central):

Obviously there’s something to this model. I just talked to Frank and he sold out all 2000 units in about 30-minutes. That’s freakin’ insane!

I’m gonna go on record now and say this will probably be the new launch strategy that will dominate the rest of 2008 and probably most of 2009.

You heard it here, first!! :)

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Copywriters, I need your help!

Wed, Aug 13, 2008

7 Comments

I have been working on a new project I call “Copy Chunks.” Basically I realized after writing over 300+ salesletters that I have used  certain guarantees, offers, headlines etc… that have always outperformed others.

So I have set out to create the perfect salesletter template / templating system.

This is where I need your help. If you have a great guarantee, scarcity statement, offer, PS, call to action or any other part of a salesletter that has always performed strongly, please post it here.

I’ll be giving a copy of my $2000 List Building Bootcamp DVD’s to the person with the best addition and I’ll have other prizes for all those who throw something worthwhile into the pot. Thanks in advance, and good luck!

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Increase opt-ins by ditching the name field

Wed, Aug 13, 2008

55 Comments

This is one of the more surprising tests I’ve done in quite a while:

I actually increased my opt-in rate 5 - 8% (depending on the site) just by removing the name field from my opt-in forms.

In the video above I show where I got the idea and my take on why it improves opt-ins. Oh yeah, and if you’re worried that ditching the name field will hurt your ability to personalize your emails, DON’T!!

In the video I also cover why that’s not a factor, and why NOT including a “Hi Name,” at the start of every email can actually make your mailings look MORE personalized.

Check out the video above for all the details, and be sure to post your comments below. I’d love to hear your thoughts on this and how it works for you in your business.

NOTE: CLICK HERE for 43 more turnkey split-tests you can use to increase the sales and conversions on your own websites…

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Squeeze Page 2.0

Mon, Jun 2, 2008

44 Comments

Everyone’s heard about web 2.0, well here’s a new kind of squeeze page I’m testing that’s a sort of “Squeeze Page 2.0″. (Honestly, I just called it “Squeeze Page 2.0″ because I couldn’t think of a cooler name at the time.

Check it out:

CLICK HERE for free access to the “Psychic Salesletter” application I referenced in the video.

NOTE:  I don’t know how long this free tool will be available, so download it now (even if you don’t plan to use it right away) just to be on the safe side.

-Ryan

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Free Report: Product Splintering

Wed, Apr 23, 2008

7 Comments

I’ve got a cool report for you on “product splintering” that you’ll want to check out…

http://www.WholesaleTrafficSystem.com/splintering/

NOTE: No opt-in or anything like that is required. Just go to the site above to download the report right now.

This report is by a guy (Mr. X) who turned a failing online business into a highly profitable business overnight just by “splintering” the products he offered to his market.

I don’t have time to go into the details, but let’s just say this strategy allows anyone to cut their traffic costs by 50 – 66% while at the same time INCREASING their overall conversion rate.

Not a bad combination if you ask me.

The report is fairly short, but it’s packed with valuable info that you can use in just about any online business. You’ll want to go here and download it now:

http://www.WholesaleTrafficSystem.com/splintering/

Full Disclosure: While there’s no opt-in or anything like that to access this report, I do hope that you’ll read it, like what you see and ultimately buy something from me.

If that sounds like a fair trade-off to you, then I invite you to read the report:

http://www.WholesaleTrafficSystem.com/splintering/

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Baby Joyce is here!

Mon, Apr 21, 2008

167 Comments

I’m writing this post just a few hours after getting home from the hospital…

Joyce Ann Deiss (our 2nd child) was born Saturday, April 19th at 12:37pm. At birth she was 7 lbs, 5 oz and 19.5 inches long.

I’ll be posting some additional pictures and possibly even a video or two on this blog post when I get some free time (which may be a little while), but here’s one my dad just sent over:

Baby Joyce

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I don’t get web 2.0

Fri, Apr 18, 2008

5 Comments

I’ll be the first to admit that I really don’t get Web 2.0…

I have friends that bring in a ton of traffic from blogs, social networks and stuff like that, but frankly I’ve just never been
able to connect the dots.

For me, it’s just a heck of a lot easier to buy traffic REALLY inexpensively that way I can pretty much get it whenever I want.

In fact, that’s what the Wholesale Traffic System is all about! (See: http://www.wholesaletrafficsystem.com)

But fortunately, while I don’t “get” Web 2.0, I have friends that do!

My buddy Jason Potash has figured out a cool way to absolutely OWN the top pages in Google. Again, I don’t have the slightest clue how it works…I just know it does because I’ve seen the results with my own eyes.

Oh yeah, and best of all it’s free.

Check it out:

http://www.commentkahuna.com

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I’m brainwashing you (and I didn’t even know it)

Tue, Apr 15, 2008

76 Comments

I got an interesting and somewhat amusing email from a customer yesterday that I thought was worth sharing. On one hand this person’s observation is dead-on. On the other hand, I think he read, somewhat incorrectly, into my true motivation for giving away the “Self-Liquidating Offers” report over at:

http://www.wholesaletrafficsystem.com

Here’s the entire email correspondence so you can get the full story:

Hey Ryan,

I enjoyed your report on Wholesale Traffic and “Self-Liquidating Offers” and plan to use it in my own business.

I also had a good laugh at all the reciprocity you were obviously trying to convey in the report (overboard a little for some of us sharper pencils, haha). It wouldn’t surprise me if Frank Kern is somehow behind your copy and some of the launch.

-[Name Withheld]

Here’s my reply:

Hey [Name Withheld],

Frank Kern and I are good buddies and there’s no doubt I’ve learned a ton from him. His Mass Control stuff is nothing short of brilliant.

But in truth, there’s nothing really covert about the content and special reports I’m giving away. In fact, I’m trying to be as transparent as possible.

Yes, obviously I do intend to sell something but I sincerely hope that people get good value from the free stuff I’m putting out there.

The bigger thing I’m trying to achieve with the free stuff has nothing to do with reciprocity, and it has everything to do with belief.

The fact is, I’ll buy anything under the sun about marketing and business-building because I KNOW I can use it to make money. I know that, because I believe in myself.

Most people believe that the stuff we “gurus” are teaching works, but what they don’t believe is that they can do it. By giving away a lot of good content, hopefully people will start implementing some of it and if they achieve a little bit of success they’ll be more inclined to give me more money.

That’s why I can say with all sincerity that I want people to succeed.

Not only is it the honest-to-God truth…it’s also more profitable for me in the long-run.

So, enjoy all the free stuff, and know that there are no super-secret Jedi mind-tricks being played on you other than me just trying to make you a little more successful. :)

-Ryan

There are some good lessons to be learned here:

For starters, it is possible to be both caring, sincere and capitalistic. The two are NOT mutually exclusive (despite what social liberals and bitter know-it-alls would like us all to believe).

Secondly, with so much hype (especially in this insane market) transparency is everything. That’s why I started this blog! I used to enjoy just being somewhat “underground” and doing my thing, but in recent years it’s become more and more important to PUT YOURSELF OUT THERE.

So, as uncomfortable as it may make you feel, let your customers and subscribers see you. Let them know you’re a real person and above all else let them know that you do honestly care about them. Your wall

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Dead Trees and Scorpions (A Tour of Ryan’s Office)

Tue, Mar 18, 2008

52 Comments

If you’ve ever wanted to see the inside of an internet marketer’s office, here’s your chance…

You’ll get to meet some of the members of my team and also find out why I choose to work in a “real office” as opposed to my home. The reason may surprise you…

(I’m serious about what I said in the video… any name suggestions for our pet scorpion would be greatly appreciated.)

UPDATE: After much discussion, we have decided to name our pet scorpion “Sting”. Generic? Yes. Accurate? Just ask Nathan’s brother… :)

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