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The Sky Is NOT Falling!!

Fri, Oct 3, 2008

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Thank you Frank Kern for saying what I’ve been thinking!

Look, if you know anything about history you MUST know that now is an amazing moment in history. More fortunes will be made during the next couple years than any other in our lifetime.

I for one plan to capitalize on it. Hopefully this video will convince you to do the same:

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Selling products on ClickBank?

Mon, Sep 22, 2008

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clickbank

I used to do a lot of stuff with ClickBank, but admittedly I’ve ignored it over the past few years. Now I realize I’ve probably been leaving a lot of money on the table, and I’d like to correct that by puting some of my niche products in ClickBank.

I know there are 50-million products about making money as a ClickBank affiliate, but frankly I ain’t interested in that.

I want to know about good products that deal with selling products in ClickBank as a Merchant/Publisher.

If you know of a good product on this subject, please comment below.

NOTE: Please refrain from using affiliate links. I know it’s tempting, but I don’t want this blog to turn into a spam portal. Comments are moderated so there’s no point in even trying.

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Active vs. Passive Affiliate Promotions

Tue, Sep 16, 2008

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If you’ve found it difficult to recruit affiliates because you’re not a “big name” in your market, this video may help.

In it I talk about the difference between Active and Passive Affiliate Promotions, and why you should focus on one and not the other:

NOTE: Check out Traffic Fusion if you’re looking for a way to automate the passive affiliate promotion model…

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The “Magic” Buy Button That DOUBLES Sales…

Wed, Sep 10, 2008

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I’ve got another buy button split-test for you…

This one proves that size DOES matter. :)

SIDENOTE: For more proven split-test results and ideas, check out 43SplitTests.com. Oh yeah, and you can also snag a copy of the winning buy button image at the 43 Split-Tests site.

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The Continuity Publisher Model

Tue, Sep 2, 2008

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If you’ve been afraid to start an online business because you’re “NOT AN EXPERT”, this video will be an answer to your prayers.

You’re about to get an inside look into how I build business in markets such as fitness and currency trading…EVEN THOUGH I”M NOT AN EXPERT IN EITHER MARKET!

Seriously, I’m betting this will be the most liberating video you watch all year. Enjoy…

NOTE TO SPORTS FANS: Please excuse the “Chicago Heat” flub at the first part of the video. I realize it’s the “Miami Heat”…my brain, for some reason, just stopped working.

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The Continuity Snowball Effect (Running the Numbers)

Wed, Aug 27, 2008

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Most people think you need to make a dozens (if not hundreds) of sales everyday to make a solid income online. Well as you’ll see in this video, that just isn’t the case…

Once the “Continuity Snowball Effect” starts to take place, it’s very simple to make a 6-figure income off of just 3 or 4 low-ticket sales a day. Watch this video and I’ll prove it to you:

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The Legend of the “Million Dollar Napkin”

Mon, Aug 25, 2008

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Back in 2006, a good friend bet me that I couldn’t write out my entire business model on a single napkin.

I took his bet, and right then and there - in the bar at the Hilton Anatole in Dallas, TX - I grabbed a cocktail napkin and drew out my business model. What I wrote on that napkin has easily been worth many MILLIONS to me, which is why I now refer to it as my “Million Dollar Napkin”.

I’ve never shared the contents of this napkin with the public, but for a limited time you can see it with your own eyes in the video below:

(Click the image below to open the video in a new window.)

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A Daaaaangerous Business Model

Fri, Aug 15, 2008

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This business model is definitely NOT for the faint of heart…

As you’ll see in the video below, this “Loss Leader” strategy involves a lot of risk and it definitely shouldn’t be attempted by newer marketers or anyone selling crap. (In fact, that goes TRIPLE for folks in that last group.)

That said, it’s a great marketing lesson and a great example of a guy who’s proud of his content and willing to put his money where his mouth is. Watch this video and you’ll see what I mean:

CLICK HERE to see an example of this “dangerous” business model in action…

UPDATE (August 15, 2008 - 3:05pm Central):

Obviously there’s something to this model. I just talked to Frank and he sold out all 2000 units in about 30-minutes. That’s freakin’ insane!

I’m gonna go on record now and say this will probably be the new launch strategy that will dominate the rest of 2008 and probably most of 2009.

You heard it here, first!! :)

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Copywriters, I need your help!

Wed, Aug 13, 2008

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I have been working on a new project I call “Copy Chunks.” Basically I realized after writing over 300+ salesletters that I have used  certain guarantees, offers, headlines etc… that have always outperformed others.

So I have set out to create the perfect salesletter template / templating system.

This is where I need your help. If you have a great guarantee, scarcity statement, offer, PS, call to action or any other part of a salesletter that has always performed strongly, please post it here.

I’ll be giving a copy of my $2000 List Building Bootcamp DVD’s to the person with the best addition and I’ll have other prizes for all those who throw something worthwhile into the pot. Thanks in advance, and good luck!

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Increase opt-ins by ditching the name field

Wed, Aug 13, 2008

53 Comments

This is one of the more surprising tests I’ve done in quite a while:

I actually increased my opt-in rate 5 - 8% (depending on the site) just by removing the name field from my opt-in forms.

In the video above I show where I got the idea and my take on why it improves opt-ins. Oh yeah, and if you’re worried that ditching the name field will hurt your ability to personalize your emails, DON’T!!

In the video I also cover why that’s not a factor, and why NOT including a “Hi Name,” at the start of every email can actually make your mailings look MORE personalized.

Check out the video above for all the details, and be sure to post your comments below. I’d love to hear your thoughts on this and how it works for you in your business.

NOTE: CLICK HERE for 43 more turnkey split-tests you can use to increase the sales and conversions on your own websites…

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